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Gauge Your Social Media IQ in Real Time With HubPages

HubPages is one of the "newer" social media content sites – and in my opinion, one of the most exciting. The most fascinating aspect of HubPages is the algorithm that determines an author's and an article’s "HubScore."

The HubScore is a number between 45 and 100 that "grades" an author’s social media influence and the influence of their hub (i.e. page of published content). What I find so fascinating about this HubScore is how accurate is in gauging the social media IQ of a Hubber and the social media value of his or her content.


Unlike other social media sites where new users are left to flounder around, wondering how to create effective content and how to become more influential, HubPages gives you a grade to let you know how on target you are in terms of being effective at social media. Your HubScore is calculated in real time. In fact, the HubScore can and does fluctuate several times a day depending on various factors.

Though HubPages doesn't specifically spell out the details of their algorithm, they do offer some critical tips for how to boost your HubScores. Putting these tips into practice not only increases your score on HubPages, but also provides social media newbies with valuable information about what it takes to become effective in just about any social media sphere.

Some of the things that will boost a HubScore include:

  • High quality original content: The longer and more original the content, the better the HubScore.
  • Including at least 3 outbound links in on your page: Linking out is an important part of building relationships, which is essential in the social media sphere.
  • Including a few videos in your Hub: Adding videos keeps visitors on the page longer. According to many theories, search engines are well aware of how long visitors spend on your page and use this as a way to gauge the value of a page.
  • Commenting on other’s Hubs: Commenting is an essential part of building relationships on social media sites. This also encourages others to leave comments on your Hubs.
  • Then number of comments of your Hub: In the world of social media, comments are currency. Comments serve as social proof that real people are reading your content and finding it useful.
  • The number of backlinks to your Hub: One of the essential ingredients of higher search engine ranking and greater visibility is acquiring backlinks. To put it in the simplest of terms, links from other sites are considered by search engines as "votes" for the quality of your page. HubPages has created a Hub called "Project Backlink" where Hubbers are sharing their strategies about how they drive traffic to their hubs.
Putting These Strategies to the Test

If you’re new to HubPages, Mark Knowles' post "How I Got My Hub To Rank on Google’s First Page" is the very first place I recommend visiting. I followed his guide for writing my hub on writing and submitting SEO press releases and boosted my HubScore from the initial 45 that everyone is initially given to 85 in just a few days.

Each time I engaged in the recommended social media activities such as leaving comments and joining groups, my HubScore increased. As those efforts began bringing my hub comments and traffic, my HubScore increased even more. I put out a press release linking to the Hub and the score rose again.

It has been 7 days since I published the Hub and I’m not yet seeing it in the search engine results, but have little doubt that it will eventually rank for the keywords. I’ll keep you posted on my experiment with HubPages and it’s results in the SERPs.


Anonymous's picture

Nick Stamoulis (not verified)

July 17th, 2008

This is great stuff! What a cool idea - I look forward to using it!

Anonymous's picture

Blake (not verified)

December 9th, 2008

After three intensive days learning the ropes and layout of hubpages, I would not suggest that any person with serious goals or demands on their time invest a lot of time there. This is just my experience. IMHO Squidoo is much more serious and even, dare I say it, culturally honest.

Anonymous's picture

Amelia Vargo (not verified)

February 25th, 2009

Thank you, this is something I need to look into, and you have given me a great head start! I'm off to HubPages to give it a go now...

Anonymous's picture

Backlinks (not verified)

March 28th, 2009

I think that getting to grips with all of these social media sites will give you long term benefit. Focusing on one alone won't cut it.

Anonymous's picture

Directory Submission (not verified)

April 22nd, 2009

I just created a new hub on hubpages and I was wondering what the score 45 meant. So I searched for the hubpages score and I landed up on your blog. The information you shared here is very useful and will help me creating a successful hub network soon.

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Richard Vanderhurst (not verified)

May 18th, 2009

For me Squidoo is the best but I will try to use and explore Hubpages. Thanks for sharing!

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Nick Stamoulis (not verified)

August 27th, 2009

HubPages is a very interesting website. I haven't been able to really dive into it as much as I would like but it is growing popularity.

Anonymous's picture

Web Hosting Review (not verified)

September 15th, 2009

Hub Pages have become much tighter on the use of links within their pages. No doubt this is as a result of abuse at Hub Pages, but it does mean that if you want to add links you have to do so very carefully.

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Richa (not verified)

November 16th, 2009

Good post. I'm going to give this a shot