How Do You Identify Your Online Competition?
Brick and Mortar Competition Versus Online Competition Brick and mortar businesses focus on the nearest…
What’s Canon…Canonicalization?
What is Canonicalization? Canonicalization is the process of pointing all versions of a website to…
SEO Elevator Pitch
When you create a website for your business, you do so with the intention of…
Why You Should Optimize Your Visuals for Increased Mobility Speed
Visuals are an important component of your marketing strategy. It takes the average consumer less…
Baby Got Backlinks – Types of Anchor Text
Backlinks are an important part of determining the trustworthiness and authority of a web page.…
New to SEO? Here Are Some Basics to Get You Started
SEO is an important aspect of marketing your business online, but too many times, business…
Taking Your Content to the Next Level: Understanding Points of Parity and Points of Differentiation in Marketing
In the marketplace, customers are presented with a wide array of options. In any given…
2 Years of SEO Evolution: Safeguarding Future Success
Stephen Jay Gould once said: "Evolution is a process of constant branching and expansion." While…
Why SEO Takes Time: What Google is Really Doing Behind the Scenes
Search engine optimization (SEO) is the process of creating content so search engines can easily…
Why You Should Engage in Ongoing SEO
Search engine optimization (SEO) isn't something you can simply do once and forget about it.…