For many the mystery of SEO can seem complex and foreign. If you are running a small business you may feel that SEO is too much for you to tackle on your own, and too expensive to hire out for. We are happy to say that SEO does not need to be complicated. Even more so, utilizing the SEO strategies laid out below can have a truly large impact on your small business.
1. Make sure you set up a Google My Business Account and claim your physical address if you serve people locally. This will allow you the potential to appear in local search results when users near you are searching for your type of business. It’s also best to fully optimize fill out everything when setting this up.
2. Make sure your website is mobile friendly. There are many simple plugins for different CMS’ that can allow you to do this simply and fairly quickly.
3. Utilize Google Search Console. This is a free tool offered by Google that will keep you updated on your website’s performance in Google Search and any errors the Google bots come across.