Sierra graduated from the University of Colorado with a degree in Communication. While in college, she helped small businesses with their social media marketing. After graduating, she took a position with a non-profit on their digital marketing team and received firsthand experience in SEO, social media advertising, and content strategy. With being born and raised in Colorado, she loves hiking, skiing, and doing anything outside (no matter the weather). When Sierra is not in the office, you will find her in the mountains hiking with her husband and two dogs.