I received instructions this morning from MyLiveSearch.com with directions on previewing their Beta "live search" launch. After a quick install of their plugin for Firefox (this may not sit well with most users), I first searched for exact domain names -- i.e. "digg.com," etc. -- to see what results it would "trawl." Yes, they did really use the word trawl, or more specifically, "trawling the web." After what seemed like a couple of minutes of results gathering, the first thoughts I'm having on the search tool are pretty good. I really liked what I received for the most part - especially the ideas and concepts MyLiveSearch.com is trying to achieve. But MyLiveSearch.com has its flaws just as most other beta releases do. And, at least to me, it seemed like several features shy of a decent SEO tool and not a search engine. Here's what I liked about MyLiveSearch.com's search features.

If you're in an industry that can produce a guide, review, informational "quip" about a service, product, or idea, then why not broadcast it? For some companies this has produced a significant ROI per lead or conversion. A quick example to illustrate: If you're a development company that has built your own content management system, then you could provide several video tutorials on how to use your CMS, how easy it is to create content, and add some video tutorials about how clients can easily modify your custom CMS templates. The conversions from these submitted videos alone would increase conversions 5 to 1 versus an online manual on how to manage the CMS.